ABOUT CREATE! MAGAZINE

This Is Your LAUNCH PAD for Navigating The Art World with CONFIDENCE.

Here to Support Your GROWTH

Create! Magazine began as a humble indie zine, and over the past decade, we've grown into a platform dedicated to empowering artists, creatives, and entrepreneurs to achieve success from within and navigate the art world with confidence. Our mission is to make unique contemporary art and education accessible to everyone—whether you’re an emerging artist, maker, collector, artpreneur, or simply someone with a passion for art.

We proudly highlight artists and small business owners from around the globe, while our articles, courses, and podcasts provide the proven tools you need to create a thriving creative life. At Create!, we aim to foster a global community, offer valuable educational resources, and so much more!

PASSING on the Tools and Wisdom to Help You THRIVE in the Art World

Create! Magazine was founded by artist Ekaterina Popova in 2013, originally known as FreshPaintMagazine. At the time, Kat was searching for her place in the art world after graduating with her BFA. After facing yet another job rejection, she decided to create her own platform.

Having struggled to navigate the art world and make a living as an artist, Kat spent the next decade investing in research, education, and coaching. Her dedication paid off, allowing her to sell and exhibit her art globally, build a strong collector base, create a six-figure business, co-found a gallery, write books, and become a certified master coach.

Through this journey, she has gained both practical tools and strategies as well as deep mindset insights to share with artists and creative entrepreneurs.

At Create! Magazine, we aim to empower you with resources, articles, and educational offerings to confidently navigate the art market and create a fulfilling life doing what you love. Our mission is to make the world a little happier and more creative than when we found it.

Meet The TEAM

Create! Magazine is a small but tightly-knit, women-owned team. We’re passionate about serving our creative community through our magazine, books, courses, podcasts, and more! Connect with us and remember—if we can navigate this challenging field, so can you.

Ekaterina Popova

Founder & Editor in Chief

Shelby McFadden

Lead Designer

Alicia Puig

Director, Curator & Writer

Christina Nafziger

Editor and Writer